Hugh Swandel

Hugh Swandel

Senior Managing Director – Canada

  • Extensive North American contacts and leadership in leasing associations.
  • Effective negotiator with expertise in M&A, business management, professional development.
  • Recent CFLA “Member of the Year,” Canadian industry’s highest honor.
  • Past President of NEFA.
  • Current Member of CFLA Board of Directors.

Hugh Swandel is the senior managing director of The Alta Group in Canada. The Alta Group is a global consultancy practice specializing in the asset based finance industry. Hugh is well known to the industry, a frequent speaker at industry events, and a member of the Canadian Finance & Leasing Association (CFLA) board of directors. In recent years, he has assisted many top Canadian industry firms on a variety of projects including market entry studies, acquisitions, due diligence, funding and strategic planning.

With extensive North American contacts in the equipment finance and leasing industry, Hugh has a strong reputation as an effective negotiator of win/win agreements involving mergers & acquisitions, business development, market entry, securitization and other matters of importance to lessors.

In addition to serving on the board of directors of the CFLA, he is the immediate past president and a member of the executive committee of the National Equipment Finance Association (NEFA, USA). He also is a member of the Equipment Leasing and Finance Association of America (ELFA). Hugh is also on the advisory board of the industry trade publication Leasing News.

“In 2006 and again in 2010, Hugh received the Canadian leasing industry’s highest honor when he was named ‘CFLA Member of the Year.’”

During the global credit crisis, Hugh was retained by the CFLA to prepare materials and provide insight into the impact of the credit crisis on Canadian independent finance companies. He presented to the advisory committee to the minister of finance and was later asked to provide commentary to the CD Howe Institute at policy development discussions with government and industry representatives.

Hugh’s articles on the Canadian leasing market have been published in numerous industry magazines, and he co-authored a research document for the Equipment Leasing & Finance Foundation on the Canadian market.

Prior to founding his consulting firm, Swandel and Associates, in 2001, Hugh served as president and chief operating officer of Electronic Financial Group (EFG). EFG was a Canadian company that launched a multi lending web based credit system. Earlier, Hugh spent 10 years with National Leasing Group in a variety of senior positions. National Leasing Group is a Canadian lessor that has won numerous awards for excellence in management and innovation.

Contact Information

Hugh Swandel
+1 204.477.0703
+1 204.453.5044 fax
hswandel@thealtagroup.com