A leading industry service provider that sells equipment leasing and finance management software worldwide was preparing to upgrade and launch a new product in the United States. In preparation for the launch, Company officials wanted to understand which of the new product features were important to customers and prospects.
Results from a double-blind survey conducted by Alta consultants opened this provider’s eyes to a fresh and already rewarding approach to expanding business.
An independent, publicly-owned commercial finance company was emerging from the problems caused by the economic recession.
A non-U.S. bank with interest in expanding its vendor finance programs globally approached The Alta Group for a benchmarking study on origination processes and platforms to partner with manufacturers in the United States and Europe.